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12 Social Media Strategies for Marketing to Women
Marketing to Women

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Pitching
Startups: Before The Grand Pitch
Pitching competitions for startups have become quite frequent these days with investors hungry for brilliant and prolific ideas. In Nairobi

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Effective Sales Process
The Data Behind What Makes an Effective Sales Process ++ Click Image to Enlarge ++ Source: The Data Behind What

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STARTUPS: PITCHING PREPARATION TO INVESTORS
Pitching competitions for startups have become quite frequent these days with investors hungry for brilliant and prolific ideas. In Nairobi

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STARTUPS: BEFORE YOU PITCH
Pitching competitions for startups have become quite frequent these days with investors hungry for brilliant and prolific ideas. In Nairobi

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Customer Experience = Your Brand
Customer Experience = Your Brand Happy 2018 Everyone. As we enter a New Year, how many of you went to

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Market Segmentation: Does One Size Fit All
Market Segmentation: Does One Size Fit All With the changing players in the supermarket industry in Kenya, the conversation most

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Market Segmentation – Tool and Techniques
Tools and Techniques Used in Market Segmentation Business Marketing Segmentation Segmentation of your markets or customers as a company is

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The Influence of Instagram
The Influence of Instagram Courtesy of: Visual Capitalist

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The Social Media Universe
A Visual Map of the Social Media Universe Courtesy of: Visual Capitalist

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What Happens in an Internet Minute in 2017?
What Happens in an Internet Minute Courtesy of: Visual Capitalist

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Key Considerations Before a New Product Launch
Key Considerations Before a New Product Launch   Courtesy of: Visual Capitalist

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Africa’s Exploding Tech Startup Ecosystem
Africa’s Exploding Tech Startup Ecosystem     Courtesy of: Visual Capitalist

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